, /PRNewswire/ -- The Copa America's 29 games across 14 US venues provide a major economic opportunity for the 10 host cities, potentially accommodating 1.7 million fans and generating substantial revenue through various spending. The key question is: It seems not.
A new carried out by reveals that . The survey of 200 people from across the gave some context to the low attendance in several matches last week. While favorites like and played to sold-out stadiums, less prominent teams faced half-empty arenas: When we take a closer look at specific demographics, Copa America is reaching its audience: , who are not only watching the games but are also very excited about the event.
However, CONMEBOL struggles to reach the general population in a country where American football reigns, with 24% favoring it compared to soccer's 14% popularity. . With tickets averaging and parking over in some cities, attending a game can be very expensive.
The survey also indicates rising popularity of soccer in America, which could continue to grow in the coming years. Yet, as the prepares to host the World Cup in 2026, the current situation should serve as a warning. All sectors need to better capitalize on this opportunity by promoting the event, boosting the sport's overall profile, and ensuring stadiums are filled.
. Photo - SOURCE Hellotickets.
