Sporty style is poised to be completely taking over the summer, with the Olympics happening in Paris following a couple of incredibly athletically-minded seasons on the runways. It started over in England where football (or soccer as we call it on this side of the pond) is king, and and released collaborations with Adidas and Nike respectively. Here in New York, Bode’s recently launched Bode Recreation, a sub-label focused on activewear, and christened it with a featuring both sneakers and ready-to-wear.
Add to that the that’s sweeping the nation, and well, it’s simply never been a better time to indulge your sporty sensibilities. In thinking about all the sporty trends that have taken over the industry, I kept coming back to one woman: the inimitable Melanie Chisholm, known to you, me, and the rest of the world, as , aka Sporty Spice, the undisputed cultural mother of our athletic fashion era. Almost 30 years later, her uniform of track suits, cropped tops, and Nike Air Max Sneakers is looking exactly right.
“What is so fun is that I see kids, I see grownups, I see all these different generations wearing these sporty clothes and I do think, ,” Chisholm tells me over Zoom, fresh off a tour that just wrapped in Australia. “Now I wish I’d kept more of those clothes, but the things I’ve kept I still rewear and I’ve found myself even rebuying some of the pieces I had back in the day.” She starts laughing.
“Look, I’m sitting here wearing Adidas poppers!” .
