Fostering livelihood advocacy and community growth Jasser June Cruz, a key Project Lead advocate for the Project Eight Initiative's Livelihood program, attended the highly anticipated GoNegosyo Tourism Summit 2024. The summit, a convergence of industry leaders, policymakers, and entrepreneurs, served as a platform for discussing the future of tourism and its impact on community development and economic growth. Throughout the event, Cruz actively participated in various sessions and discussions, gaining valuable insights into the latest trends and strategies in tourism that could be harnessed to enhance livelihood opportunities within communities.
One of his major takeaways was the critical role of sustainable tourism practices in driving long-term economic benefits while preserving cultural and environmental heritage. He emphasized the importance of integrating these practices into local livelihood programs to ensure both profitability and sustainability. Cruz also highlighted the potential of leveraging digital platforms and technology to promote local tourism.
By utilizing social media, online marketplaces, and virtual tours, communities can reach a broader audience, attract more visitors, and increase revenue streams. He expressed enthusiasm for incorporating these digital tools into the Project Eight Initiative's Livelihood advocacy efforts, aiming to empower local entrepreneurs and boost their visibility in the competitive tourism market. Networking was another significa.
