featured-image

Phillip Schofield disciplined behaviour is now being considered in a position to make a strong and influential return to the public eye. Last year, the TV veteran made headlines when he abruptly left ITV after admitting to an "unwise but not illegal" affair with a younger male colleague. Since then, he has remained out of the public eye.

Schofield, who had dominated daytime TV with This Morning for 21 years, apologized for lying about the relationship. His management team severed ties, and his close friend Holly Willoughby expressed feelings of betrayal. Schofield described his life as collapsing, stating he had "lost everything.



" Recently, however, Schofield was spotted with Declan Donnelly, leading to speculation that he might join Donnelly on I'm A Celebrity in an effort to rehabilitate his image. He also ended a year-long hiatus from social media last week, prompting some fans to predict a comeback. A PR expert now believes that Schofield's disciplined approach over the past year is paying off, a sentiment reflected in his cryptic Instagram tagline.

Analysing how the former beloved presenter, once known as the 'king of daytime TV', has handled the situation, crisis management pro Edward Coram James, CEO of Go Up, told the Mirror: "It takes serious, serious discipline to go radio silent for as long as Schofield did. Crucially, his discipline allowed him to go through the crisis without compromising his personal brand. "Time and again we see brands based on kindness and gen.

Back to Entertainment Page