The Cambridge-born performer, real name Charlotte Aitchison, said some of her previous collaborators have thought of her ideas as “silly or childish”. Speaking to The Observer, she said: “The industry’s changed a lot. I’ve been told for so long that I’m an outsider and I never really felt accepted into the British music scene.
“The press has perpetuated that narrative of me. “I’m this girl who straddles the underground and pop music, and that, for some reason, is really difficult for some people to wrap their heads around.” Aitchison discussed the influence of PC Music on her, a record label, which stopped releasing new music after 2023, that was known for putting out songs incorporating heavy use of auto-tune, abrupt tempo changes and experimental drum patterns.
“Thus far any collaborators I’d worked with had at points thought of my ideas as silly or childish, or not eloquent”, she said. “It took some people who were willing to think quite drastically outside the box to make those ideas reality, and that was what I found in PC Music.” “People were so perplexed by PC Music, but it’s unbelievably simple as a concept,” she added.
The 31-year-old, who has collaborated with the likes of Lizzo and Troye Sivan, also reflected on the role of feminism in the media landscape and said it has become a “popular marketing tool”. “We’ve got past the point of the media always pitting women against one another,” she said. “In the mid to late 00.
