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viewers have hit back at the network's 'disappointing' announcement that it has ceased airing in Mildura after almost 20 years. Fans of the network will need to rely on their streaming app, 10Play, to continue watching the channel, potentially alienating those who are less tech-savvy or who don't have a smart TV. shared the story on Instagram, and fans shared their thoughts on the shutdown, which is due to "falling advertising revenue, rising costs, and running at a loss.

" "This is not good," one user wrote, while another agreed, "This is sad." "So sad, but also bad!" a third said. "And it is not going to help having 10play.



It hardly has any shows or episodes and doesn't keep the episodes they do have long enough. "Then there are shows that 10 does screen, but are not on 10play at all, because of licensing issues! 10play wants customers to pay for Paramount. Hard times are effecting all.

Things are going to get worse." "Well put better shows on," a fourth said, slamming the network. "Pretty bloody sad considering it's 2024 not back in the dark ages," someone else said.

"Disappointing for all those viewers!" another wrote. "We get Melbourne news and adds on Ch 10 in Darwin 🙈," one viewer said, while another responded, "We get regional NSW ads in Victoria!" The Project wrote on Instagram, "It's feared Mildura is just the tip of the iceberg, and similar signal shutdowns could happen across Australia, threatening jobs, and access to local content, news and sport. "And next in.

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