This motion was recently tabled in the National Assembly by Popular Democratic Movement (PDM) lawmaker Inna Hengari. The motion proposes that local television and radio stations broadcast 80% local content, rather than filling local platforms with foreign content. Hengari says the move is aimed at growing the local entertainment industry.
Big Ben expressed his appreciation of lawmakers accepting the motion without opposition. “This demonstrates that whoever sits in that house represents all Namibians and the various aspects of Namibian life and economic activity. “This is not just Inna Hengari’s motion, it addresses a broader Namibian issue.
My appreciation goes to all the politicians in that august house.” Big Ben says increased airplay of Namibian music would greatly benefit both artists and the industry, highlighting that more radio exposure leads to greater recognition, expanded fan bases and potential revenue growth for artists. “The industry as a whole can flourish with a thriving local scene, attracting investment, fostering collaboration and strengthening Namibia’s cultural identity.
“Radio stations with formats based on international charts like the American Top 40 can still play local music while maintaining their core,” he says. Big Ben says playing local music does not negatively affect advertising. Instead, it makes local content more appealing to a wider audience.
“Namibia’s vibrant music scene deserves a prominent place on radio. This streng.
