featured-image

A hotly-anticipated collaboration is back in a big, cheesy way. On May 30, Taco Bell and Cheez-It announced that they have joined forces to officially introduce a pair of buzzy food phenomena: The Big Cheez-It Crunchwrap Supreme and the Big Cheez-It Tostada. Utilizing the cracker company’s signature snack embiggened considerably, the new menu items are exclusively available to starting May 30 and everyone else nationwide on June 6.

This bit of snack food synergy first made headlines in 2022 when Taco Bell for a limited time at a single Taco Bell location in Irvine, California. Taco Bell said at the time that the trial run was very positive, the collaboration made its lauded return at the brand’s first-ever Live Más Live event earlier this year, where the chain set to roll out this year like the . This go-around, Taco Bell’s newest menu items take a classic Cheez-It cracker that is enlarged to 16 times its original size and places it with the chain’s signature toppings and fillings.



Developed specifically for these redesigned versions of the Crunchwrap Supreme and Tostada, the big-ol’ Cheez-It is made with 100% real cheese and has the iconic rounded ridges cracker fans are familiar with. Here’s what’s on the menu: “This collaboration isn’t just about bringing together two iconic brands; it’s about taking the spirit of fan innovation to create something truly larger than life,” Liz Matthews, Taco Bell’s global chief food innovation officer said in a pr.

Back to Food Page