When Lauren and Jackson England tied the knot with a safari wedding in Ranthambore, India, in January, they wanted the dress code to reflect the surroundings. The mood they communicated to their guests was “classic heritage Ralph Lauren”. “I am an aesthetic person, and we had a clear vision for the hero image we wanted to create on the safari Jeep,” Jackson England, 37, said, referring to their primary wedding portrait (he and Lauren England are founders of a content and production company in Sydney, Australia).
“It was important to me that guests followed our colour palette.” According to him, their creative friends had fun with it in the end, but their mothers were a bit overwhelmed. Lauren England, 40, said that they didn’t want anyone to feel pressure, so they “informed everyone three months in advance, and had discussions with them on what could work”, adding that they also chose the dress code of “colours of India” for a pre-wedding event in Jaipur that doubled as her 40th birthday party.
They used campaign imagery from designer Sabyasachi Mukherjee to illustrate this theme. The Englands aren’t the only ones directing the aesthetic of their wedding. Earlier this year, nine pages of wardrobe guidance were given to guests for a multiday pre-wedding celebration in Jamnagar, India, for Radhika Merchant and Anant Ambani, the youngest son of one of the world’s richest men.
Read more: 'Make me look like a disco ball': The rise of non-traditional brida.
