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Wine will be part of the most anticipated season in WNBA history. And it won’t just be sparkling wine sprayed in a WNBA Finals clinching post-game celebration in late October. La Crema has partnered with the WNBA – wines from the winery, part of the Jackson Family Wines portfolio, will be featured prominently this season.

La Crema wines were in rookie gift bags at the most-watched WNBA Draft, which featured over three million viewers. Also, the La Crema Signature Tasting Room Experience will be part of the Fan Festival at the WNBA All-Star event from July 18 to 20 in Phoenix. The WNBA renaissance comes off the heels of the Las Vegas Aces winning back-to-back WNBA championships.



No. 1 draft pick Caitlin Clark was selected by the Indiana Fever after consecutive NCAA Player of the Year awards, alongside the Chicago Sky selections of Kamilla Cardoso, part of the 2024 NCAA Champion South Carolina Gamecocks at No. 3, and Angel Reese, who won the 2023 title with LSU, at No.

7. “We are super excited with all the energy at the NCAA level, with players coming in with their own followers,” said WNBA chief growth officer Colie Edison in a phone interview. “It’s really brought the attention of the league to the next level.

It’s generational talent coming into a league that’s maturing in its 28th season.” In similar fashion, Magic Johnson and Larry Bird forged a rivalry in college basketball before Johnson would lead the Los Angeles Lakers and Bird the Boston Celtics, hel.

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