Champagne, caffeine and chaos: Fashion week descends on Paris 1 hour ago By Georgia Bell , BBC News Share Alexandra Mavros Low levels of sleep and high levels of caffeine are a staple for models on the fashion week circuit If you want to enter an alternate reality for six days, Paris Fashion Week is the place to do it. When I board my Eurostar from St Pancras on a rainy Tuesday, I'm not sure what to expect from Menswear Spring/Summer 25. The usual cohort of bleary-eyed commuters from London is this time interspersed with sunglass clad models and frazzled looking PR professionals, desperately trying to keep on top of their emails.
Alexandra Mavros Model Emily Ratajkowski made an appearance at the Loewe show Paris is a changing city - despite being notorized for its art and romance, it has evolved over the decades into a savvy business hub, but one area it will always maintain its devotion to is being one of the greatest fashion scenes on the planet. And Parisians take their commitment to the cause very seriously, as one stylist told me while surrounded by at least 15 Russian models: "It's a fashion week afterparty, of course we have to go in wearing sunglasses." Louis Vuitton: Pharrell Williams takes over Unesco Johanna Geron, Reuters Anna Wintour sits front row at the Louis Vuitton Menswear show Twice a year, designer brands from all backgrounds descend on the city and historic buildings are temporarily co-opted; all for the love of fashion.
One such building is the Unesco bu.
