In the wake of 2020's decentralised social movements on the equality of Black Lives and the media outcry that followed, fashion acquirements became noticeably political, with a cumulative interest in black-owned fashion brands. The landscape shifted, black voices were amplified and as a result, consumers began to diversify their brand roster. Fashion became a catalyst for social change, further evident in the growth of many lesser-known brands.
Four years on, we’re vehemently championing the excellence of black designers across the globe and the significance of investing in the black pound. More often, black-owned brands are awash with a vibrant legacy that transcends ancestral stories and incorporates traditional apparel, whilst some second and third-generation have combined black culture with contemporary elements. Additionally, some have sought to fill a gap in the market— from TOVE’s refined silhouettes for the to Nubian Skin’s innovative approach to nude hosiery, crafted with the dark-skinned customer in mind.
Continue reading for seventeen black-owned brands to follow this — you’ll witness textiles and patterns inspired by the rich African Diaspora to modern shaping. It’s fair to say, the evolution and acclaim of black-owned brands is in its infancy and there’s plenty more talent on the horizon..
