A new wave of power dressing has emerged on our shores. Founded in 2020, Singaporean womenswear brand Sans Faff is making its mark with its fresh spin on quiet luxury. This brainchild of Brandy Dallas offers a unique combination of bold allure and precision tailoring, characterised by its panoramic approach to sustainability.
“This year has been an incredible year for the brand. In February, we successfully launched our spring/summer 2024 collection with FWRD and Revolve, exceeding all of our expectations as we sold out of most styles within the week.” Having started as a writer for GQ and Vogue India, Dallas is no stranger to the luxury market.
Sans Faff’s journey began in Singapore, where it carved a niche with its focus on high-quality, sustainable bamboo essentials. The brand quickly gained recognition for its minimalist aesthetic and eco-conscious approach, a breath of fresh air in the often-wasteful world of fashion. “After successfully establishing the brand in Singapore, we felt it was time to bring our designs to this global epicentre for creativity and innovation,” the founder shares.
As Sans Faff matured, it honed its identity, becoming synonymous with the ‘Off Duty Essentials’ aesthetic, offering effortlessly chic staples that built a loyal following. But Sans Faff isn’t content with resting on its laurels. The spring/summer 2024 ‘Icons’ collection marks a striking change in its design journey, ushering in a sophisticated and confident take on .
