Anne Veck has reached the finals of the Most Wanted Awards, a competition that celebrates the UK and Ireland's biggest talents in the hairdressing industry, in the texture expert category. Established in 2001 by leading industry magazine Creative HEAD, the awards recognise a range of disciplines across 16 categories, from creative skill and commercial acumen to education, the client experience, and a commitment to sustainability. Ms Veck said: "I'm thrilled to have made the finals of the Most Wanted Awards.
"I have worked hard to hone my skills working with textured hair, learning from other experts in the field and prioritising education. "I’m keen to promote the importance of hairdressers having the skills to work with this unique hair type, and I get great joy from showcasing its beauty through my creative work. Well done to all the finalists.
" Entries are judged by dozens of experts from various backgrounds including hair, fashion, business and media. This year’s panels included Cassie Steer, acting head of beauty at Grazia, Ateh Jewel, an entrepreneur, broadcaster and journalist, talent agents from A&R Creative, Premier Hair and Make-up and LGA Management, leading salon owners Nicola Clarke and Paul Percival, renowned barbers Hayden Cassidy and Baldy, and session artists Neil Moodie and John Vial, among many others. Past Most Wanted Awards winners have gone on to represent global brands, lead fashion week teams in London, New York, Paris, and Milan, launch their own .