Monday, June 10, 2024 In early May, New Balance initiated its expansion in Mumbai with the opening of a store on Linking Road. Building on this momentum, the sports brand has now inaugurated its second outlet within the city at Infiniti Mall, Malad. This rapid succession of openings underscores New Balance’s aggressive growth strategy in the Indian market, marking a significant push within less than a month.
The latest store at Infiniti Mall is a testament to New Balance’s commitment to enhancing sports participation and providing high-quality athletic gear. The space is designed to offer a vibrant retail experience, showcasing a select range of both performance-driven and lifestyle-oriented products. Customers visiting the new location will be treated to an array of New Balance’s advanced technologies, including Fresh Foam X and FuelCell.
These innovations are part of the brand’s effort to deliver superior comfort and performance to athletes and casual wearers alike. Additionally, the store features several of New Balance’s celebrated lifestyle sneakers, such as the 9060, 1906, 2002R, and the 550. Each model reflects the brand’s iconic design ethos and commitment to quality, appealing to both sports enthusiasts and fashion-forward individuals.
Radeshwer Davar , Country Manager, New Balance India expressed his excitement for the new store, stating: “It has been an exciting month for us in Mumbai. Following the successful launch of our first store, we are thrille.
