Marks & Clerk's Michael Shaw: Brand reputation in the age of finfluencers and navigating FCA regulations

The concept, referring to individuals who establish their credibility on social media through personal reviews of products and services and usually focusing on a niche area, first emerged in the...

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Marks & Clerk's Michael Shaw: Brand reputation in the age of finfluencers and navigating FCA regulations

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Marks & Clerk's Michael Shaw: Brand reputation in the age of finfluencers and navigating FCA regulations

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