New Delhi: & , the world's sixth-largest retailer, opened its second showroom in Leicester on Thursday, marking a significant step in its plans for the region. The 2,000-square-foot , located on Belgrave Road's Golden Mile, was inaugurated by Leicester City Mayor Peter Soulsby. It showcases over 20,000 jewellery designs from 20 countries, catering to various wear categories including bridal and office, the company said in a statement.
Malabar Gold, which operates 350 showrooms across 13 countries, entered the UK market a year ago with its first store in . "We have ambitious expansion plans in the UK & Europe region with immediate openings planned in Southall and Wembley in London, as well as Birmingham and Manchester," Shamlal Ahamed, Managing Director of International Operations at Malabar Gold & Diamonds, said in a statement. The company aims to capitalise on the UK's vibrant sub-continent community, which appreciates handcrafted Indian jewellery, Ahamed added.
Malabar Gold's expansion strategy includes strengthening its presence in existing markets and entering new countries such as South Africa, Egypt, Bangladesh, Turkey and New Zealand. The retailer emphasises responsible sourcing, using London Bullion Market Association (LBMA)-certified bullion and conflict-free diamonds. It also allocates 5 per cent of net profits towards Environmental, Social, and Governance (ESG) initiatives in each country of operation.
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