Former Minister of Information and Culture, Alhaji Lai Mohammed, has praised Nigeria’s creative industry, describing it a “goldmine” and a “fast-growing” sector. He highlighted the..
. By Daily Trust Former Minister of Information and Culture, Alhaji Lai Mohammed, has praised Nigeria’s creative industry, describing it a “goldmine” and a “fast-growing” sector. He highlighted the industry’s vast potential for business opportunities, employment, earnings, and entertainment, noting its impressive growth trajectory and significant contributions to the nation’s economy.
He further stated that the country’s creative industry is contributing immensely to its Gross Domestic Product (GDP). The former minister who stated this at a forum tagged “Giessen Meets The World” organized by the IHK Giessen-Friedberg Chambers of Commerce and Industry in Germany, on Thursday, highlighted that Nigeria’s creative sector spans 24 diverse segments, including fashion, music, film, literature, visual arts, among others. Mohammed, who is the Managing Partner of Bruit Costaud, a policy advisory firm, cited research from Jobberman, noting that the creative sector is Nigeria’s second-largest employer, with the potential to create an additional 2.
7 million jobs by 2025. He elaborated on the sector’s expansive value chain, which encompasses production, distribution, and marketing, thereby supporting diverse employment opportunities. “The creative sector serves as a powerfu.
