iCubesWire, an AI and ML-driven ad platform, announces the launch of InfluenceZ, an influencer marketing platform for brands and creators. Following the company’s plans of building an intelligent advertising product ecosystem, InfluenceZ will bridge the gap between brands and creators – from influencer discovery, and advanced analytics to campaign management and payment assistance. This platform is designed for brands and creators so they have access to a vast network of influencers, backed by sophisticated video production and strategic capabilities.
The platform leverages ICubesWire's expertise in AI and ML technologies, integrating seamlessly with the company's Data Management Platform (PIE) to provide brands with critical insights into the influencer marketing landscape. This integration empowers brands to make informed decisions, ensuring the success of their influencer marketing campaigns through data-driven strategies. The app features a user-friendly interface that simplifies influencer discovery, allowing brands to find influencers across various genres that align with their brand identity and target audience.
For brands, discovery and smart buys are streamlined, ensuring credible and quality collaborations through features like engagement rate and sentiment analysis to maintain a positive brand image. For creators, the platform opens doors to exclusive collaborations with global brands, offering a personalized media kit to showcase their unique brand identity. T.
