As President Bola Tinubu’s administration marks one year in office , the Office of the Special Assistant to the President on Digital and Creative Economy has released a list of achievements that underscore the government’s commitment to nurturing the creative industry. One of the accomplishments is the launch of the Providus Bank’s N5 billion funding initiative for the creative and film industry , aimed at supporting Nigerian actors and producers. This project, which kicked off in December 2023, has already begun disbursing funds to beneficiaries as of May 2024.
In addition, the government has also extended a helping hand to fashion entrepreneurs, providing N2-5 million per business for startups in Enugu and Jigawa states. This initiative, which commenced disbursement in May 2024, has empowered fashion trainees who have completed their training programs, enabling them to take their businesses to the next level. Furthermore, the administration has secured a significant $3 million international investment for training in the creative industry in partnership with French companies.
This collaboration aims to enhance the skills of Nigerian creatives, equipping them to compete on the global stage. The NaijabrandChick Trade Fair has also received a boost, with an investment of N1 million per business for three businesses that showcase culture and creativity on digital platforms. This initiative, which commenced disbursement in May 2024, has provided a much-needed capital injec.
