, /PRNewswire/ -- Today, , renowned for its durable and innovative timepieces, is proud to announce its latest collaboration with the Surfrider Foundation: the . This special edition model highlights G-SHOCK's commitment to sustainability and the protection of our world's oceans. The inventive timepiece is crafted from recycled urethane, utilizing plastic that would otherwise be discarded.
This eco-conscious approach extends to the Tough Solar charging system, which harnesses sunlight to power the watch, significantly reducing its environmental impact. These thoughtful features enable wearers to connect more deeply with nature and contribute to environmental preservation efforts. In line with its commitment to sustainability, G-SHOCK has incorporated resin scraps recovered from Casio's manufacturing processes into the Surfrider Foundation collaboration watch.
These scraps are finely shredded and mixed into a base urethane material, which is then molded into the watch's components. The resulting texture and pattern from the grey and white flakes offer a unique monochrome design, perfect for pairing with wetsuits and board shorts. Due to the mixed molding process, each watch boasts a distinct color and pattern, making every piece unique.
The Surfrider Foundation logo prominently adorns the watch face, is engraved on the case back, and the band loop features the hashtag '#oceanfriendlylifestyle.' These design elements reflect G-SHOCK and the Surfrider Foundation's shared mission.
