With Amazon's uber-popular sales event Prime Day just around the corner, a surprising report just released pointing to a new direction for the company. In meetings with Chinese sellers, Amazon informed them that the company is working on building a new discount product section that ships directly to consumers from warehouses in China, according to The Information . This would be different from the currently offered Amazon Basics line of products.
Instead, these budget items would be unbranded fashion, home goods and daily necessities. The move appears to respond to bargain seller websites and apps like Temu and Shein. Those companies offer direct shipping from China to US customers at deeply discounted prices.
Even if you haven't used Temu or Shein, both companies have seen massive growth in the United States in the last few years. Temu ads are almost everywhere, from YouTube and daytime TV to phone games and websites. Shein only offers clothing and clothing accessories, while Temu is more of a direct competitor, with Amazon offering just about anything you can imagine.
And some things you never would have imagined. Unlike products offered via Prime, the new discount products would have a longer shipping time, between 9 and 11 days, since they're coming from overseas. Upgrade your life with a daily dose of the biggest tech news, lifestyle hacks and our curated analysis.
Be the first to know about cutting-edge gadgets and the hottest deals. An Amazon spokesperson told The Info.
