LVMH operates in a world of opulence, high-end fashion, and star-studded partnerships. The French company is the world’s biggest luxury company, and its patriarch, Bernard Arnault, is among the world’s richest men. That’s why the latest addition to Arnault’s sprawling business empire might seem unlikely—an unassuming Parisian bistro that sells $100 roast chicken and has a 3.
5-star rating on Trip Advisor . LVMH announced its purchase of Chez l’Ami Louis, a 100-year-old bistro, which the company called an “authentic Parisian gem.” It’s unclear how big LVMH’s majority stake in the restaurant is, although the bistro’s deep French roots and the culture it represents are why the conglomerate bought it.
“LVMH will work to preserve the unique character and family identity of the restaurant and continue to support its French savoir-faire and expertise,” the luxury company said in a press release last week. Chez l’Ami Louis might not be as flashy as LVMH’s other businesses—think Dior and Tag Heuer—but it’s famous in its own right. Located in the central district of Le Marais, the bistro has hosted Bill Clinton and Martin Scorsese in the past.
“‘Chez L’Ami Louis’ has acquired an unprecedented atmosphere and popularity among Parisians, becoming a go-to destination for those seeking an authentic culinary experience in the capital,” LVMH said. Serving foie gras, french fries and fresh fruit platters, the restaurant gets its produce from small b.
