, /PRNewswire/ -- , leading airline, and one of the fastest-growing global airline brands, has appointed to its Access Point flagship solution as a rewards management system within its loyalty offering. and teamed up with Connect to seamlessly integrate world-class bank-linked offers (account-linked and card-linked) through an automated platform designed specifically for loyalty program owners. This makes them one of the first airline rewards programs powered by bank data in the world.
This collaboration leverages Finfare Connect's market-leading rewards solution for payment-linked incentives, affiliate offers, and instant cashback, all powered by Loyyal's advanced blockchain infrastructure for loyalty systems. said "Loyyal is thrilled to partner with Ethiopian Airlines for its members to experience everyday earnings, driving further engagement and stickiness." "We're excited to join forces with Loyyal and Ethiopian Airlines to help enrich their reward offering, generate incremental sales for our network of partner brands, and ultimately provide more value and personalized experiences for customers," said From a technical perspective, Access Point uses Smart Contract technology that streamlines and automates deals and agreements seamlessly, ensuring a hassle-free, self-administered experience for everyone.
This enables program owners to efficiently onboard and collaborate with a wider range of merchants, including renowned brands like Nike, Marks & Spencer, and Boots, alongsi.
