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Dearest Gentle Reader, the long-awaited Season 3 of “Bridergerton” is upon us, and so are all things romantic, swoon-worthy, and downright sultry. The latest storyline in the popular series sees Penelope Featherington, aka the secret gossip writer Lady Whistledown (played by Nicola Coughlan), looking to find a husband as a way to move out of her mother’s house. (This is the early 1800s, after all, so simply buying her own home is not an option.

) To land a significant other, Penelope transforms her style and becomes a de facto coquette, or “a woman who flirts.” The trailer for the show sees Penelope getting lessons in the art of seduction from her true secret love, Colin Bridgerton (Luke Newton). Ooh, la la! It turns out, the coquette is not just an archetypal character but a decor craze, too.



Indeed, the coquette aesthetic started as a pretty-in-pink, bow-topped girly fashion fad that’s recently made the leap to the home. This romantic, lacy style is blowing up TikTok, too, with tens of millions of views, proving the trend is off-the-charts huge . What’s more, Yelp’s 2024 Summer Home & Outdoor Trends picked up on the craze, noting that searches for “coquette” are up a whopping 337%! Want to learn more about this hot “Bridgerton” aesthetic? Here’s the backstory, as well as how to incorporate this fresh and flirty look into your room.

“This home decor embodies a playful, feminine, flirtatious style,” explains Noel Fahden, vice president of merchand.

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