At about 11 a.m., May 26, China's first domestically-built large cruise ship, the Adora Magic City, berthed at a cruise terminal in Baoyang Road, Baoshan district of Shanghai, preparing for its 35th voyage since its commercial maiden journey on January 1 this year.
After a while, passengers started boarding the cruise ship, passing through customs procedures and immigration control, and were warmly greeted by crew members. The Adora Magic City has received about 150,000 passengers so far since its maiden voyage, with an average load factor exceeding 95 percent, said Liu Hui, general manager of CSSC Cruise Technology Development Co., Ltd.
(CCTD), which is the operator of the Adora Magic City and a subsidiary of China State Shipbuilding Corporation (CSSC). This figure indicated a good start for the cruise ship, Liu added. The cruise industry features a strong catalytic effect, a long industrial chain, and a high degree of internationalization.
According to Liu, the cruise ship industry encompasses a full chain of processes, from R&D to design, shipbuilding, operations, and supply chain – every step is crucial. So far, the CCTD has developed an industrial cluster in Shanghai, covering the entire cruise ship system from R&D and design to final assembly, supply chain, and operations, Liu added. Regarding R&D and design, the CCTD, together with Italian shipbuilder company Fincantieri, has established a joint venture CSSC-Fincantieri Cruise Industry Development Ltd.
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