A$AP Rocky and AWGE make their debut at Paris Fashion Week with their first-ever fashion show. Titled “American Sabotage,” the collection features 30 meticulously crafted looks, exploring the use of ghetto expressionism. With design support from Joshua Jamal, Bede Marchand and Coucou Bebe, American Sabotage gives audiences a look into his creative instinct and mind.
Fashion Killa by name, Rocky steps away from conventional definitions, while bridging community through culture. Set to three unreleased track from A$AP Rocky’s upcoming album, the collection is where art meets activism. Designed with a purpose, the collection also features footwear from PUMA as well as Ray-Ban eyewear.
When guests first walk into the venue at the Hôtel de Maisons, they’re greeted with three Alpine-sponsored super cars along with a group of AWGE misfits standing guard at the door with flags that read “Don’t Be Dumb,” evidently setting the tone for the collection. Speaking to Rocky before the show, the multi-hyphenate designer told Hypebeast why he chose to call the collection “American Sabotage.” He explained, “America in itself has a lot of historical values.
..I’m putting light on my American story, my American horror story, my American story, my American sabotage.
” Rocky added, he would often sit on the streets of New York watching people and seeing people of different ethnicities and classes, from rich to poverty driven people. I pull inspirations from all of that..
.re.
