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Accompanied by his and Rihanna’s look-alike sons, two-year-old RZA Athelston and 10-month-old Riot Rose, A$AP Rocky got into pure dad mode for Bottega Veneta’s new Father’s Day campaign. The black-and-white clip, titled “Portraits of Fatherhood,” was shot by the acclaimed American artist Carrie Mae Weems and set to a tune scored by Rocky. In the footage, the rapper, RZA, and Riot pad around a comfortable living room, smashing on piano keys and blowing soap bubbles to the camera.

This is A$AP’s second campaign for the Italian luxury label, following a paparazzi-style ad series last year. Courtesy of Bottega Veneta This content can also be viewed on the site it originates from. “Riot Rose, like Axel Rose,” says Rocky in the clip, grinning as he balances his youngest son on his knee.



Meanwhile, little RZA – who is somehow already old enough to walk (?!) – is rocking cornrows like his pops. Both Mayers boys are sporting Bottega-made “Best Dad” onesies, which means we may as well add the brand to our growing list of places for cool dads to buy stylish baby clothes while we’re at it. For Bottega Veneta’s Matthieu Blazy , the campaign was an opportunity to work with one of his creative heroes.

“I first encountered Carrie’s photography as a student,” the creative director said in an email. “I was deeply moved by its originality, engagement, and social impact. Over the years since, I have carried the power and importance of her work with me.

I am ho.

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