Wednesday, May 29, 2024 Trip.com Group , a leading global travel services provider, has entered into two strategic Memorandum of Understanding (MoUs) with prominent hospitality entities in Southeast Asia, underscoring its dedication to the region. These partnerships align with the Group’s ‘Local Focus, Global Vision’ strategy to enhance experiences for both inbound and domestic travelers.
The agreements were signed with Megaworld Hotels & Resorts (MHR) in the Philippines and Vinpearl in Vietnam, aiming to boost customer visibility and support growth among hotel partners in these markets. Enhanced Exposure and Visibility Through the collaborations, MHR and Vinpearl will benefit from extensive marketing support from Trip.com Group.
This includes exclusive package and member rates, priority access on Trip.com platforms, and special offers aimed at higher-tier members. These initiatives will increase the brands’ exposure, attract international travelers, and elevate the allure of premier accommodations.
Comprehensive Marketing Support Trip.com Group also provides hotel partners with real-time tools and data insights to maintain competitive rates and attract bookings. The program includes features to enhance search result rankings through pricing, customer reviews, and booking conversions.
Targeted marketing campaigns and special promotions further increase hotel visibility and guest influx. Ms Loleth So, Group Commercial Director, Megaworld Hotels & Resorts, said: “We a.
