Friday, June 14, 2024 Washington State University’s Carson College of Business has unveiled a new report offering insights into Americans’ upcoming travel plans, motivations, budgeting habits, and considerations around sustainability and AI. “The WSU School of Hospitality Business Management is well-known for its leadership in hospitality, travel and tourism research,” said Debbie Compeau, Carson College interim dean. “This report provides a fresh understanding of current traveler trends, equipping industry professionals with the knowledge they need to make informed, actionable decisions.
” Key findings from the report, conducted in collaboration with KRC Research and surveying 1,020 American adults aged 18 and older, include:.
