, /PRNewswire/ -- , a global leader in cloud hotel property management systems (PMS) and guest-centric technology, unveiled , an advanced upselling tool designed to expand and maximize revenue opportunities for hotels. Powered by Attribute-Based Selling (ABS) and dynamic pricing, UpsellPRO enables hotels to unbundle room reservations and market individual room features to guests during the booking process. UpsellPRO is available as a built-in product within the Stayntouch PMS, dramatically building on the company's existing upselling capabilities.
Hotel guests continue to be challenged and hampered by rising costs and the limitations of legacy technologies, which limit control over their room purchases and bookings. According to a 2021 , 68 percent of travelers believe ABS would provide clarity when booking a hotel, with 46 percent willing to pay more to select their preferred room attributes. In addition to delivering ABS without fundamentally altering the existing hotel distribution model, UpsellPRO provides the functionality for travelers to pick and choose their preferred features and services during their stay while also offering hotels new avenues to drive ancillary and room revenue.
Additional features and benefits include: "We are excited to unveil Stayntouch UpsellPRO to the hospitality industry as the latest in our suite of defining technology. ABS will change how travelers interact with hotels and will contribute to the evolution of our industry by giving guests mo.
