Monday, May 20, 2024 A recent survey of American leisure travelers indicates that 45 million Americans are planning RV trips this summer. Among them, 18 million have specific plans for RV travel over Memorial Day weekend , which traditionally signals the start of the summer travel season. “RVing offers a unique combination of freedom, adventure, and value,” said Karen Redfern , Go RVing Chief Marketing Officer.
“With the rising costs of traditional travel, more and more Americans are discovering that RVing provides a budget-friendly way to explore the country and create unforgettable memories.” Respondents cited several key reasons for choosing RV travel: The survey also highlighted travel distances preferred by RVers: Interestingly, RV travel isn’t limited to summer. The survey revealed that 50% of leisure travelers are interested in taking an RV trip within the next year, showing the appeal of RV travel year-round.
Commissioned by the RV Industry Association and conducted by Cairn Consulting, the survey involved 1,709 American leisure travelers, with a margin of error of +/- 2.74 percentage points. Leisure travelers are defined as U.
S. residents who have taken some type of leisure trip in the past 12 months..
