Tuesday, June 25, 2024 The National Museums of Kenya (NMK) and CityBlue Hotels (CityBlue) are thrilled to announce a strategic partnership aimed at co-promoting tourism and culture across Kenya. This collaboration presents an exciting opportunity for sponsorship, co-branding, co-marketing, and other forms of partnership. Established by the Museums and Heritage Act of 2006, NMK is a multidisciplinary institution dedicated to collecting, preserving, studying, documenting, and presenting Kenya’s cultural and natural heritage.
NMK’s mission is to enhance knowledge, appreciation, respect, and sustainable utilization of these resources for the benefit of both Kenya and the global community, now and in the future. CityBlue Hotels, Africa’s fastest-growing local hotel chain, operates in Kenya (with properties in Mombasa, Nairobi, and Lamu), Uganda, Rwanda, South Sudan, Tanzania, and Ghana. Additionally, CityBlue collaborates with over twenty hotels in South Africa and Mozambique.
With new properties opening soon, CityBlue continues to expand its footprint across the continent. Professor Mary Gikungu, Director General of the NMK, stated that, “This arrangement is a step for NMK to engage with the private sector with a group that is established, growing, dynamic and cares, like we do, for the welfare of mankind and the conservation of the biological diversity of the East African region and that of the entire planet. The story of NMK and our cultural heritage will be enhanced by.
