Tuesday, June 4, 2024 HR Group acquires 34 Centro hotels, expanding its midscale segment presence across Germany, the Netherlands, and Austria. Berlin’s HR Group (HRG) is advancing on its path of significant expansion. As of June 1st, it has successfully concluded the acquisition of 34 hotels, which encompasses two projects from Centro Holding and Centro Hotel Management GmbH.
This deal also incorporates the absorption of 18 associated hotel entities across Germany, Austria, and the Netherlands, along with a management platform based in Hamburg. Consequently, this brings more than 2,800 rooms under the operational control of the HR Group. Ruslan Husry, CEO and owner of HR Group, says: “I would like to thank Rahman Neiro, CEO of Centro Hotel Group, for the trust and cooperation throughout the entire business process.
I am excited to continue managing these lifestyle hotels. As the largest multi-brand hotel operator in Europe, we will leverage our operational expertise and cutting-edge digitalisation to perfectly position these hotels in the market.” The Centro hotels are strategically situated within the midscale sector, designed to meet the demands of business and urban travelers in major cities across Germany, the Netherlands, and Austria.
They feature modern design, contemporary services, and typically central locations. The hotels are managed under several brands, including Centro Hotels, NinetyNine, FourSide, Boutique, and NYCE. Rahman Neiro, CEO of Centro Hotel Gro.
