Wednesday, May 22, 2024 Culinary tourism is quickly becoming a central element of the travel industry, as more tourists search for unique and unforgettable culinary experiences. Malls and high streets are adapting to this trend by evolving into culinary hotspots that provide a range of gastronomic journeys. This approach not only improves the experience for visitors but also increases both foot traffic and profits for the retail and hospitality sectors.
The Growth of Culinary Tourism Focusing on local flavors, dining experiences, and food-related activities, culinary tourism is a vital aspect of travel. The World Food Travel Association notes that culinary tourists allocate approximately 25% of their travel budget to food. This increasing interest has led many commercial hubs to add premium dining options and culinary events to their attractions.
Malls and High Streets as Culinary Destinations Omaxe Chowk, located in the heart of Delhi, aims to be a hub for culinary tourism by showcasing India’s rich culinary heritage. “Our vision is to recreate the charm of Chandni Chowk’s street food within a modern and comfortable environment. Visitors can enjoy authentic local delicacies while exploring the historical and cultural essence of Old Delhi,” says Jatin Goel, Executive Director, Omaxe Group.
The operational food brands at Omaxe Chowk’s Dawatpur include Popeyes, Burger King, Hongs Kitchen, Pizza Hut, Vaango, Spicenama, Eat Co., Amritsari Chennai Express, Chat Town, Jun.
