Saturday, June 29, 2024 The Hong Kong Tourism Board (HKTB) has enthusiastically embraced the Central Government’s recent decision to increase the duty-free allowance for Mainland residents bringing goods from Hong Kong into the Mainland. In response to this exciting development, HKTB is launching the “Summer Chill Hong Kong” campaign. This initiative includes the “Summer Triple Rewards” promotion, which promises 500,000 sets of rewards to overnight visitors, valued at over HK$100 million.
These rewards cover transportation, sightseeing, dining, and retail experiences. Additionally, HKTB is collaborating closely with local businesses to introduce enticing spending offers aimed at boosting visitor expenditures across Hong Kong. Dr Pang Yiu-kai, HKTB Chairman, expresses sincere gratitude for the Central Government’s new measure, “The earlier expansion of the Individual Visit Scheme (IVS) to more cities has helped bring more Mainland visitors to Hong Kong.
The increasing the duty-free allowance for luggage articles brought into the Mainland from Hong Kong by visitors who are Mainland residents will help boost visitor consumption desire and encourage them to spend more in town. To amplify the effect, in parallel with the implementation of the measure, HKTB will introduce ‘Summer Triple Rewards’, a series of selected offers and support the promotion of city-wide summer events under the ‘Summer Chill Hong Kong’ campaign, so as to incentivise visitors to spend m.
