TORONTO — Japan’s popularity as a travel destination is so strong, and rising so fast, that already travel advisors may be searching for new options for ‘been there, done that’ clients who think they’ve ‘done’ Japan after just one visit. A bucket list destination for many people long before the pandemic, Japan saw demand soar even higher after it reopened its doors to individual travellers in October 2022. For clients who have seen Tokyo, Mt.
Fuji, Kyoto and Osaka and are wondering ‘what’s next?’, Hiroshi Kawaguchi, General Manager of off-the-beaten-track specialist Oku Japan has a few ideas. Travelweek had a chance to connect with Kawaguchi to find out more ..
. Travelweek: Oku Japan markets itself as ‘off the beaten track Japan.’ Why did you want to showcase other parts of the country beyond the traditional favourites? Kawaguchi: “While we understand the draw to these popular destinations, going beyond these areas can result in incredibly rewarding experiences.
“There is so much beauty in the unspoilt nature in the less-travelled regions of Japan, and endless opportunities to create genuine connections with welcoming locals excited to share their customs with visitors. We want to encourage these kinds of experiences by giving our guests the tools and resources for their adventure.” Travelweek: Can you highlight one or two of Oku Japan’s ‘off the beaten track’ itineraries that will really wow travellers, and why? Kawaguchi: “We offer a va.
