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Thursday, June 13, 2024 HBX Group partners with Google Cloud, leveraging AI technology to revolutionize customer service in the travel and hospitality sector, delivering superior experiences. HBX Group today announced a groundbreaking investment in enhancing customer service through Google Cloud’s advanced AI technology, aiming to revolutionize the travel and hospitality sector’s customer experience. This strategic move highlights HBX Group’s dedication to service excellence and innovation for their partners and clients.

Recognizing the importance of innovation in transforming their core technology, HBX Group is well-prepared to introduce revolutionary products and services. With a solid technological base, the company is set to harness cutting-edge AI capabilities, offering customers experiences that set new standards in the travel and hospitality industry. Utilizing Google Cloud’s Contact Center AI technology and Gemini models, HBX Group aims to revolutionize customer interactions by providing fast and accurate support across all engagement channels.



In collaboration with specialized provider Emergya, this AI-driven customer service model will be gradually implemented across service channels in the coming months. “This collaboration with Google Cloud and strategic partnership with Emergya is an important milestone in our transformation journey at HBX Group and is a great testament to our commitment to innovation across multiple areas including Customer Service,”.

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