Friday, June 21, 2024 From June 24 to 29, 2024, Hainan will host the Overseas Tour Operators Hainan Tour 2024, organized jointly by the China Tourism Academy, the Hainan Provincial Department of Culture, Radio, Television and Sports, and the Sanya Municipal People’s Government. This event aims to advance the “Inbound Tourism Promotion Plan” and the national tourism image campaign “Nihao! China”, initiated by the Ministry of Culture and Tourism. Its goals include fostering cultural and tourism exchanges between China and other countries, expanding Hainan’s international tourism market, and enhancing overseas precision marketing efforts.
Themed “Travel to meet the World”, the event will feature a series of activities such as the Overseas Tour Operators Hainan Tour 2024, China-Foreign Travel Trade Negotiation Event, the launch of the “Hello!China” – 2024 Silk Road Tourism Overseas Promotion Season, and the Hainan Sanya Tourism Welcoming Ceremony These activities will spotlight Hainan’s tourism routes, products, and cultural richness. The China Tourism Academy will unveil the Annual Report of China Inbound Tourism Development 2023 and the Report on the Construction of Hainan International Tourism Consumption Destination, while the Hainan Provincial Department of Culture and Tourism will showcase local cultural highlights. For the first time, the event will feature a professional travel trade exchange and negotiation session, facilitating direct business en.
