TORONTO — Goway has rebranded for the first time in its 54-year history with a state-of-the-art website designed to empower travel advisors to sell more. Still available at www.goway.
com , the website features a more intuitive user experience that showcases the company’s 1,000+ tailor-made trips with a particular focus on four- and five-star accommodations and private-guided touring. Users can also watch high-impact, 4K videos, brose through travel guides to over 100 countries, and read inspirational travel stories from Goway’s own Destination Specialists and award-winning travel writers on the new Globetrotting blog. “The new Goway.
com represents our true passion for travel and utmost commitment to providing the best experience for travel advisors and their globetrotting clients, “says Adam Hodge, Goway’s Senior VP. “In the past, my father and Goway’s Founder and President, Bruce Hodge, personal wrote hundreds of our webpages, pouring his personal knowledge and passion for travel into the very expression of our company. Today, our Destination Specialists continue the journey by imbuing the new Goway with their passion, personality and expertise.
” Core to Goway’s new brand is a new logo that Mitchell Fawcett, VP Marketing, says captures the forward-thinking spirit of a company that’s pioneered tailor-made trips for over 50 years. “It was a privilege to guide the rebranding of a travel company with such a legacy. Our new brand is all about honouring our.
