Friday, June 7, 2024 The Walt Disney Company has launched an extensive celebration in honor of Donald Duck’s 90th anniversary. The campaign kicked off with an exclusive preview on Good Morning America, unveiling new Donald Duck-inspired products and hosting a surprise in-studio party for Donald. This multi-month event will include special activities and highlights across the company, featuring contributions from Walt Disney Animation Studios, consumer products, Disney parks, and more.
A new brand spot will debut on June 9, celebrating Donald’s storytelling magic and marking his debut in the 1934 Silly Symphony short, The Wise Little Hen. This morning’s segment on Good Morning America showcased an array of over 70 Donald Duck-themed products from more than 20 different brands, featuring well-known names such as American Tourister, Casetify, and Loungefly. Fans can look forward to additional products from top brands such as Cakeworthy, Citizen, Forever 21, GAP, PEZ, Simple Modern, and others throughout the summer.
The campaign will reflect on Donald Duck’s journey and his significant role in Disney’s storytelling legacy. Known for his relatable frustrations, Donald has become one of the world’s most beloved characters. His on-screen and off-screen achievements have garnered numerous accolades, including a star on the Hollywood Walk of Fame and his footprints immortalized outside the Chinese Theatre in Hollywood.
Donald Duck has appeared in over 150 short films, more.
