Thursday, May 23, 2024 The China i2i Group is delighted to report the triumphant completion of its “China Traveler Update & Social Media Seminar,” which took place at the prestigious Ritz Carlton Dubai on May 21st. Hosted by the China i2i Group, the seminar offered an extensive update on Chinese inbound tourism to Dubai and the UAE and provided essential strategies for utilizing Chinese social media platforms to enhance visibility for UAE travel businesses. The event attracted over 120 participants, including top-level executives like General Managers and Directors of Sales and Marketing from UAE travel companies, creating a vibrant forum for the exchange of innovative ideas and industry best practices.
Elaine Sun, the Middle East Regional Director for Trip.com Group, was the keynote speaker. She discussed key strategies for drawing Chinese tourists and the unique market dynamics of the Middle East.
Additionally, Alexander Glos, the CEO of China i2i Group, gave a compelling presentation on the latest trends in travel from China to the UAE. He also offered actionable advice on how to effectively engage with Chinese audiences through popular platforms such as WeChat, Weibo, Douyin, and Little Red Book..
