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Tuesday, June 11, 2024 HotelPlanner , a premier travel technology provider and hotel reservation system, recently confirmed a renewed platinum sponsorship with the U.K.’s Berkshire Bees Ice Hockey Club.

This renewed partnership, which follows two fruitful seasons from 2022-23 and 2023-24, encompasses the display of HotelPlanner logos on all team uniforms, collaborative marketing on social media, live game promotions, and distribution of hotel vouchers by players to fans. “We’re thrilled to announce the continuation of our valued partnership with HotelPlanner, our very first sponsor in the hospitality industry,” says Graeme Bower, Director, TSI World Berkshire Bees IHC . “This incredible alliance goes beyond just sponsorship.



Through HotelPlanner, our dedicated players, fans, and their families gain exclusive access to amazing discounts on over 1 million hotels worldwide and their unparalleled group travel expertise. This win-win situation allows us to show our appreciation for your continued support while offering you fantastic travel benefits.” “Here at HotelPlanner, we’re hitting the ice with excitement to renew our long-standing partnership with the Bees Ice Hockey Club,” says Tim Hentschel, Co-Founder and CEO of HotelPlanner .

“Their dedication, passion, and winning spirit perfectly align with our company values. This isn’t just a sponsorship for us; it’s a chance to join the Berkshire Bees family and support this incredible sport here in the U.K.

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