Monday, May 20, 2024 Azerbaijan’s vibrant tourism potential is being showcased for the first time at the “GITF 16” (Guangzhou International Tourism Exhibition) from May 16-18, 2024. This initiative, organized by the State Tourism Agency and the Azerbaijan Tourism Board, aims to promote the country’s unique travel experiences to the Chinese market. Azerbaijan’s representation at the exhibition includes six local partners, such as Azerbaijan Airlines and the Shahdag Mountain Resort and Reserves Management Center, alongside the Azerbaijan Tourism Board.
The booth offers visitors comprehensive information about Azerbaijan’s rich history, tourism hotspots, national cuisine, winemaking traditions, and cultural landmarks. Key highlights at the exhibition include information on UNESCO World Heritage Sites like the Cultural Landscape of Khinalig and the ‘Köç Yolu’ Transhumance Route, Baku’s Icherisheher (Old City of Baku), the Gobustan Rock Art Cultural Landscape, and the Sheki Historic Center. Guests can also taste traditional Azerbaijani sweets and learn about business tourism opportunities in Azerbaijan.
Additionally, visitors can explore the robust flight infrastructure, with direct connections between Azerbaijan and China via AZAL Airlines, which operates Baku–Beijing flights twice a week, and China Southern Airlines, which operates Baku–Urumqi flights twice a week. On the first day of the exhibition, the Azerbaijan Tourism Board’s representative offic.
