What's the buzz behind the red theory?

What's the buzz behind the red theory? A smattering of Smeg appliances help give this kitchen the wow factor. Picture courtesy of Winnings When TikToker Taylor Simon posted a video earlier this year about the Unexpected Red Theory, it helped restart a conversation that's been chugging along ever since. Subscribe now for unlimited access .

$ 0 / (min cost $ 0 ) Login or signup to continue reading Continue with Email Continue with Google Continue with Apple See subscription options Based on the theory that incorporating pops of red into a room can instantly elevate the space, when you see examples for yourself it's easy to see why the idea has taken hold. According to design expert, Kate McGlone, the principles of the trend resonate strongly with displays at this year's Milan Design Week. "This aesthetic was showcased in substantial fixtures, like kitchen installations and through smaller objects like furniture pieces and feature lighting," said McGlone, who is the group design manager at premium kitchen and laundry supplier, Winnings .

"Experimenting with this trend through non-fixed items, such as coffee machines or a statement chair is a great way to embrace the trend without too much commitment." If you're keen to try the trend (although in her TikTok video Taylor Simon says she's petitioning for red to be a neutral colour, which would arguably shift its status to classic?) McGlone suggests experimenting with pops of red furniture and accessories, including fabrics and home.