Karen Kaplan | Los Angeles Times (TNS) What’s for dinner? It’s a deceptively simple question, asked millions of times each day. But consider the myriad factors that go into answering it — from cost to convenience to climate change — and it’s no wonder we spend so much time thinking about the food we eat. And that doesn’t even account for breakfast, lunch or snacks.

Quite a lot rides on Americans’ food choices, including trillions of dollars in spending and our collective risk of developing a slew of chronic diseases . That’s why the International Food Information Council conducts an annual survey on food and health . “It’s about understanding the mindset of the consumer,” said Kris Sollid , a registered dietitian and senior director of nutrition communications for the industry-funded nonprofit.

Over nearly two decades of IFIC surveys , taste has consistently ranked as the most important factor in food-buying decisions, followed by price, healthfulness, convenience and environmental sustainability. Related Articles Health | Older women are different than older men. Their health is woefully understudied Health | Why you should think twice before taking a daily multivitamin to ward off death Health | 1st Biden-Trump debate of 2024: What they got wrong, and right Health | Ultra-processed food is tasty and easy.

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