Wednesday, May 29, 2024 With sleep taking the forefront in the broader health and wellness movement, Westin is intensifying its focus on the topic by revamping its products, elevating modern design, and offering globally renowned wellness programs. Building on its legacy of delivering deep, restorative sleep for guests, Westin Hotels & Resorts , a part of Marriott Bonvoy’s extensive portfolio, is launching the next generation of its renowned Heavenly® Bed. Developed in collaboration with leading sleep experts, Westin associates, and guests, this new iteration of the Heavenly Bed reinforces the brand’s mission and holistic wellness approach, empowering discerning travelers to improve their well-being while traveling As a leader in wellness within the hospitality industry, Westin has long recognized sleep as a fundamental component of well-being.
Today, many travelers view a restorative night’s sleep as a crucial part of their travel experience, an area where Westin has been an authority for decades. This growing emphasis on sleep quality reflects a broader trend, with the sleep sector projected to expand by over $400 billion through 2028. The original Heavenly Bed not only set a standard for comfort in the industry but also inspired consumers to elevate their home sleep experience, leading to the sale of over 500,000 Heavenly Beds via the Westin Store.
Buoyed by its sustained success and esteemed reputation, Westin embarked on a multi-year initiative to enhance the slee.