Under the dazzling lights of the Peacock Theatre in Los Angeles on June 30th, Usher Raymond IV, affectionately known as Usher (or Ur-Shur, if you’re fancy), received the night’s highest honor: the BET 2024 Lifetime Achievement Award. See latest videos, charts and news See latest videos, charts and news Usher, a name synonymous with R&B and pop, has continually redefined the music landscape with his smooth vocals, dynamic stage presence, and innovative artistry. From his breakout hits in the late 1990s like “My Way” and “You Make Me Wanna.
..” to the chart-topping success of “Confessions” and “Yeah!,” Usher has consistently delivered anthems that resonate across generations.
His influence extends beyond music, impacting dance, fashion, and culture, including a longstanding relationship with Rémy Martin. In a collaboration that epitomizes luxury and excellence, together, they have created a synergy blending music and refined living, producing exceptional cognacs and unforgettable cultural moments. Their partnership started with the OMG World Tour over a decade ago and includes exclusive celebratory events, and integrations in Usher’s projects, as well as the “Life Is a Melody” and “Team Up For Excellence – The Film” campaigns over the last three years, marking a mutual appreciation for excellence, and continuing to elevate entertainment, music, and spirits, celebrating the past and inspiring the future.
Usher’s influence is as profound as his .