SHANGHAI , June 21, 2024 /PRNewswire/ — On June 1 , the opening ceremony of the 2024 Hunan International Cultural Tourism Festival and Trip.com Global Partner Hunan (Zhangjiajie) Inbound Tourism Conference was held in Zhangjiajie. Xie Jianhui, Member of the Party Group of the Standing Committee of the Hunan Provincial People’s Congress announced the opening of the event.

Zhu Shanzhong, Ambassador of UN Tourism, Li Aiwu, Department Chief, Hunan Provincial Department of Culture and Tourism, Zeng Ruobing, Deputy Secretary of Zhangjiajie Municipal Committee of the CPC, and Sun Bo , Executive Vice President and Chief Marketing Officer of Trip.com Group, attended the opening ceremony and delivered speeches. Tian Huayu, Chairman of Standing Committee of Zhangjiajie Municipal People’s Congress, Huang Hai , member of the Management Committee of the Publicity Department of the CPC Hunan Provincial Committee, and Deputy Director of the Information Office of the People’s Government of Hunan Province , and Wang Wei , Senior Vice President of Trip.

com Group, along with other leaders, were also present at the opening ceremony. 2024 Hunan International Cultural Tourism Festival and Trip.com Group Global Partner Hunan (Zhangjiajie) Inbound Tourism Conference Commences According to Li Aiwu, the inbound tourism market in Hunan has shown a robust recovery this year.

This conference aims to engage professionals from the global tourism industry in meaningful exchanges, strengthen resource .