Our quickfire analysis of the brand, marketing and media stories that might just crop up in your meetings and conversations today. Harley-Davidson takes Next to court Harley-Davidson takes Next to court Harley-Davidson is suing UK retailer Next in London’s High Court, alleging that a “motorbike-inspired” T-shirt sold by Next infringes on its trademark. The T-shirt, adorned with angel wings, flames, and the text “Rise and Roar,” allegedly replicates Harley-Davidson’s logo and associated graphic styles.
Harley-Davidson claims this design could confuse consumers and is seeking a court declaration of trademark infringement, along with an order to destroy the infringing products. Harley-Davidson, founded in 1903, has expanded into clothing, generating $64 million in sales last quarter. The company has a history of defending its trademarks vigorously and aims to maintain their value and prevent unauthorized use.
The legal filing includes images comparing Harley-Davidson’s logo with the disputed Next product, highlighting similarities that could mislead the public. Source: The FT Shein plans to float Online fast fashion giant Shein is reportedly preparing to file for an IPO in London, potentially valuing the company at $66 billion (£51.7 billion).
Originally founded in China and now headquartered in Singapore, Shein is shifting its focus to the UK market after encountering regulatory issues in the US. Despite its rapid growth, the company has faced allegations of forc.